The only 100% tailored dog food subscription

Try 1 month free tailored dog food

Every dog gets their own recipe

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Dog parents see improvements in 8 weeks

Glossier coats

None

Firmer Poos

Firmer Poos

Healthier weigh-ins

Healthier weigh-ins
A happy customer with her tails.com delivery

How it works

  1. Tell us all about your dog and their health
  2. Get your first bag of kibble free
  3. Add delicious wet food and treats - with 50% off
  4. We deliver to your door every month - pause or cancel anytime
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Tailored dry food bag that's high quality, includes a portion scoop, no added sugar and adapts as they grow

Supports digestion, joints, skin and coat health

  • A unique kibble blend based on your dog’s age, breed, lifestyle and more. 
  • With adaptive nutrition, every life stage is covered - from calcium for puppy growth to glucosamine for seasoned walkers.

Your dog's blend will include purposeful ingredients to fuel those zoomies and help them shine from the inside out.

What does your dog need?

Take our 2 minute quiz

Tailored food made easy

From their breed to their health goals.

Crafted by our experts, tailored to your dog.

Add wet dog food and anything else they need.

Free, flexible delivery – update or cancel any time.

Join 350,000 healthy dogs (and happy owners)

Trustpilot

TrustScore 4.3     46,038 reviews
Trustpilot stars

Order change

From my request on reducing kibble and going through reasons for this to sorting out new order very quickly customer service was excellent

Maureen Bailey, 11/06/25
Trustpilot stars

Great delivery drivers helpful and…

Great delivery drivers helpful and friendly

Suzanne Fuller, 11/06/25
Trustpilot stars

Great Service

Great Service, good value, and most importantly our dog Pip likes the food.

Martin C, 11/06/25
Trustpilot stars

Great experience and quality product

Great experience so far - tailored food for elderly dog seems to be working well and the introductory offer good value. Good product and delivery etc - very satisfied

Ian Massey, 11/06/25
Trustpilot stars

It’s easy to use the site to order food…

It’s easy to use the site to order food , change or delay order . We’re kept up to date with our order and delivery , you can also request an earlier or later delivery .

Kate Somerville, 11/06/25
Trustpilot stars

My little Maggie was limping on her…

My little Maggie was limping on her back leg. I took her to the vets they said she has arthritis and needs to lose some weight. So I done some research of the best dog food companies found tails and placed a trail order. They asked a lot of...

mandybed08, 11/06/25
Trustpilot stars

Excellent service from Tails.com

Excellent service from Tails.com. Easy website. Easy change for delivery. Cookie loves the food. Never had any problems.

Joanna Jenkins, 10/06/25
Trustpilot stars

The food is good the girls love it…

The food is good the girls love it always arrives on time

Michael, 10/06/25
Portraits of four pet care experts with dogs, including a vet, behaviourist, nutritionist and vet nurse.

Expert support, whenever you need it

We know raising a dog isn’t all wags and walkies. From tips for a smooth switch to your dog’s new food, to advice on dealing with common behavioural issues - our friendly team are here to help.

Get 1 month free + 50% off wet food and treats

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