Going beyond the bowl
We’re on a mission to change the world of pet food, for good. That means doing good wherever we can for our dogs, their owners, and our planet.
Beyond business as usual
We’re incredibly proud to be a B Corp. It shows we’re on the right track to change the world of pet food for good. But, it's more than a badge, it's how we roll. Every member of our team is committed to meeting high social and environmental standards. Working towards better walkies for generations to come.
Sharing our Impact
Each year we'll publish our Impact Report to show our customers and the wider industry what we're doing to balance the needs of people, pets and the planet.