‘Tailor-made’ means nutrition that has been optimised for each dog individually, based on their unique needs. Our nutrition team has developed a wide range of kibbles for use in our blends, each formulated for a specific nutritional profile, flavour, size and texture.
After the owner has completed our two-minute consultation, we create a profile for each dog and feed it into our nutritional algorithm to calculate their individual, ideal blend of kibbles from over a million possibilities.
SOME INPUTS THAT COULD MAKE UP A DOG’S BLEND:
Once our algorithm has established the dog’s ideal blend, we then mix the appropriate type and quantity of kibbles in our state-of-the-art blending rooms, supervised by our nutritional team.
Each blend will typically contain up to 3 different kibbles, which together deliver the ideal nutrients for that particular dog at that particular point in its life.